THE ROLE OF MEDIA IN THE BATTLE AGAINST COVID 19 PANDEMIC
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By Langat Nathan
Marshall Mcluhan a communication theorist once mentioned in 1964 that the world in the coming years would become a global village. And truely his words has come into reality. This is seen with the recent degitalisation taking place all over the world. Nowadays one can communicate with someone from far end of the globe eg one in Kenya can communicate with someone in Australia with ease.
Back to our topic how has media play a crucial role in the fight against covid 19 pandemic? To me I don't think theirs is still someone or anyone who haven't heard about this disease claiming alots of lives globally. Possible even my old "shosh" in the village is aware about the disease. I vividly remember when I arrived back in the village from school after the government order closure of schools to curb the spread of covid 19 disease, things were different in my root as usual I expected my shosh give me a warmly welcoming hung but guess what, she wave at me...I understand my "shosh" knew about the current pandemic in our country and she knew what it's means by no shaking of hands, keeping social distancing . I knew all this was through efforts media.
So far many people in the country are aware about the pandemic. However am sure these could not achieve if we're not the media to create public awareness about the disease. If not were the media many people would have been perishing now over the virus. Nowadays when you tune in to any radio station or even television station you won't miss out mentioning something about the Corona virus especially about precaution to take curb the spread of the disease . This is done it over and over repeatedly to make sure people has got it clearly and truely people have started practicing these measures especially washing of hands to me I knew washing hands was only on the occasion when the meals were on the table..
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Some of the radio stations have had this precautions sounds like their signature tunes for instance radio citizen" KAA NYUMBANI ANGAMIZA CORONA".
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By Langat Nathan
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With the new technology alot of things have changed gradual and make work more easier. Information nowadays can reach many parts of the world within some seconds unlike long ago in the era of our great grandparents whereby by passing information to the other end was very cumbersome. A message could take like years,or months to reach out to the receiver. Am sure if our great grandparents will rise up from where there are now actually they will be greatly shock with great advancement that the world has undertook.Marshall Mcluhan a communication theorist once mentioned in 1964 that the world in the coming years would become a global village. And truely his words has come into reality. This is seen with the recent degitalisation taking place all over the world. Nowadays one can communicate with someone from far end of the globe eg one in Kenya can communicate with someone in Australia with ease.
Back to our topic how has media play a crucial role in the fight against covid 19 pandemic? To me I don't think theirs is still someone or anyone who haven't heard about this disease claiming alots of lives globally. Possible even my old "shosh" in the village is aware about the disease. I vividly remember when I arrived back in the village from school after the government order closure of schools to curb the spread of covid 19 disease, things were different in my root as usual I expected my shosh give me a warmly welcoming hung but guess what, she wave at me...I understand my "shosh" knew about the current pandemic in our country and she knew what it's means by no shaking of hands, keeping social distancing . I knew all this was through efforts media.
So far many people in the country are aware about the pandemic. However am sure these could not achieve if we're not the media to create public awareness about the disease. If not were the media many people would have been perishing now over the virus. Nowadays when you tune in to any radio station or even television station you won't miss out mentioning something about the Corona virus especially about precaution to take curb the spread of the disease . This is done it over and over repeatedly to make sure people has got it clearly and truely people have started practicing these measures especially washing of hands to me I knew washing hands was only on the occasion when the meals were on the table..
Some of the radio stations have had this precautions sounds like their signature tunes for instance radio citizen" KAA NYUMBANI ANGAMIZA CORONA".
Thanks for reading,.
Please leave you comment,view,share
Twitter@LangatNathan7
Instagram Langat Nathan
Facebook. Langat Nathan
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